Because it was so over hyped. You would think because of all the positive article touting it as 200% better at everything than anything ever was, would get some pushback from other cartridge owners. It is a good cartridge, but there are many that also do what it does. Most are just sick of hearing about it. So it gets made fun of. There really isn't anything new ballistically that doesn't already exist. Imagine being a gun rag journalist and have to make something seem interesting every month, when it is not.
So they fire up the hype train, one side says less filling, the other side says tastes great. No such thing as bad press, anything that keeps people talking about something, keeps it relevant. At least in the marketing world, and at budlight....