We can write volumes about the demise of Dolmar and the thousands of woulda-coulda-shouldas. I'm just going to add this little bit. I think that Makita's decision to sell Dolmar saws with their own name and colors was mostly a mistake. The reason is simple: most people who frequently use chainsaws and other OPE don't associate the Makita name with those products, any more than they would associate Dolmar with cordless drills. The separate Makita branded saws had the effect of splitting the already small dealer network in two, resulting in both brands being even less relevant in the marketplace than Sachs-Dolmar had been. I think that, if Makita was dying to put their name on saws, the best solution would have been to rename the the entire line Makita-Dolmar the same way Sachs had done. That way, there is still a single brand and product line with the names of two very reputable companies on the products. The Makita name appeals to the construction trades, the Dolmar name appeals to forestry and logging. Everybody wins!
